When writing an SEO-based article, it’s important to start by choosing a trending subject. In August 2023, the hot topic that rocked the UI/UX world was Figma’s launch of Dev Mode.

This project for Phase One Ventures involved creating a lead magnet that revealed the client’s 5 step framework for building Software-as-a-Service (SaaS) in all industries.

In this project, I was tasked with developing numerous social media ad scripts for the eCommerce Shopify theme called Shoptimized.

I wrote this press release for the company, Phase One Ventures, which was distributed to hundreds of news sites. Here is how I contributed to the client's goals and success. 

This client requested the creation of a few shorter videos to display during their annual trade show.